If a picture is worth a thousand words, then video is worth a million. The beauty of developing a consistent video marketing plan is that you are making it easier for the viewer to be exposed to the information you are trying to communicate. Would you like to incorporate video into your branding and marketing plan but don't know how? Have an idea for a video? Drop us a line!
Sharing sterile "state of the market" type information will not position you as an engaging, useful or ongoing source of information on social media. In fact, over time, it will turn followers away. Creating content that people can connect with will add new leads to your pipeline. Real Snap Media can help create an engaging video format that is right for you.
As brokers, you not only need to understand the mechanics that go into buying & selling homes, you also need to be knowledge about communities, local businesses, schools, etc. Creating "edutainment" style videos offers the ability to showcase your personality and knowledge to an online audience in a "non-salesy" way while growing your social network & adding new potential leads to your pipeline.
Hosting your own video and including on camera client testimonials is a great way to not only tell, but also show potential clients who you are and what you're about.
If you're hosting or participating in an event, capturing that event and pushing it out on social media shows potential clients a side of you beyond just being a realtor, after all, YOU are your brand!
Capturing an annual whole office event not only creates an engaging social media video that demonstrates office unity, it also creates content that can be used to market future events.